Analyzing the performance of your AutoDial campaigns
Key metrics
- ASR — answered call rate. Good: >60% mobiles, >75% landlines
- ACD — average duration of completed calls
- Drop Rate — calls abandoned before connecting to an agent
- Leads contacted/hour — overall campaign productivity
Available reports
- Campaign report — overview with dates, volume and results
- Agent report — individual performance (calls handled, duration, breaks)
- Disposition report — breakdown of SALE, CALLBACK, DNC, NO ANSWER…
- Real-time report — live monitoring
Disposition codes
| Code | Meaning |
|---|---|
| SALE | Confirmed sale |
| CALLBACK | Scheduled callback |
| DNC | Do not call |
| BUSY | Busy — to be recontacted |
| NA | No answer |
| DEAD | Invalid or out-of-service number |
